In today's SEO Miniseries episode of The Lucky Biz Podcast, we chat all things domain authority for SEO.

The third and final part of the humanistic approach to SEO we've discussed throughout this miniseries is authority.

Authority is something you work on with your website after you’ve gone live. So research is obviously the initial phase, accessibility is interwoven into the design and build portion of creating your website and then authority comes once your website is live and in the world. Building your authority is all about making sure you are seen as reliable and trustworthy online. Watch now to learn why authority matters and how you can improve yours for stronger SEO.

Listen to Episode 4 of our SEO Miniseries on Spotify

Watch Episode 4 of our SEO Miniseries on Youtube

What We’ll Discuss During Part 4 of Our SEO Podcast Miniseries

Domain Authority

Domain authority is incredibly important for SEO as it reflects the overall trustworthiness and credibility of a website in the eyes of search engines, influencing its ranking.

Backlinks

Backlinks are crucial for SEO as they serve as external endorsements, signaling to search engines that a website is reputable and authoritative within its niche, ultimately boosting its search rankings.

Online Trust

Online trust is a critical part of your SEO strategy as it enhances user confidence, encouraging longer engagement and signalling to search engines that a website provides valuable, reliable content.

Bounce Rate

Bounce rate is crucial for SEO as it measures the percentage of visitors who navigate away from a site after viewing only one page, impacting search rankings by indicating user dissatisfaction or irrelevant content.