The Lucky Biz Podcast Episode 15: Your SEO Questions Answered
In this podcast episode hosted by us, Naomi and Louise from Lucky Night Studio, we discuss various juicy topics related to digital marketing and SEO.
We’ll be tackling some SEO questions from our listeners, including measuring image sizes for websites, choosing the right keywords, managing services on webpages, improving website load speed, and using AI for website copywriting.
Throughout the episode we’ll big up the importance of traffic generation, backlink building, and consistent content creation for SEO success. Make sure you listen all the way to the end, as we’ll also caution against relying solely on AI-generated content for websites, and how you can use it effectively instead.
Watch ‘Your SEO Questions Answered’ on Youtube
Listen to ‘How to Optimise Your Website for Higher Conversions’ on Spotify
In this podcast episode, Naomi & Louise from Lucky Night Studio are answering burning SEO questions from our listeners. Specifically, we’ll cover:
Measuring and optimising image sizes to improve website speed
Including online compression tools, why page speed is so crucial for user experience and how the wrong image file types can damage your SEO score.
The best way to lay out your services pages
How to decide whether to have separate pages for different services based on the level of detail, or keep them to the same webpage for SEO clarity.
The importance of website load speed
How to best optimise your website speed by managing images, compressing files, and avoiding excessive code and widgets. How the right content management system can impact your SEO plus elements to be cautious with to maintain website performance.
The right (and wrong) way to use AI generated content in your website for SEO
Believe it or not, Google knows AI generated copy when they see it! Avoid the common pitfalls.
When to focus on building your website traffic and when to focus on analytics.
As we learnt from last weeks episode with Lara, The Ecommerce Handywoman, analytics is data. If your website doesn’t have enough traffic, you won’t get enough data for analytics.